Because big things can start small
Home of the Nudge Economy
Changing the world one nudge at a time
We’re LeadReal Ventures, and we're here to nudge the next generation into their next move.
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"We’re an impact-led social enterprise with a simple mission: Spot young talent. Spark opportunities."
Pamela Hackett, Cofounder
What Is A Nudge?
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Think of it as a small spark with big potential.
🎯A micro-mentorship that leads to clarity.
💸 A mini grant that turns a back-pocket idea into a prototype.
💡 A moment of encouragement that keeps someone from giving up too soon.
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These are nudges — fast, flexible, and frictionless ways to incubate confidence, creativity, and capability in youth.
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Our Model: Micro-Moves. Macro Impact.
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We build what we call the nudge economy.
🎯 Micro-Mentor Moments – real talk from real people, at just the right time
💡 Micro-Ideas – safe spaces to experiment without fear or funding barriers
💸 Micro-Funding – tiny injections of trust, belief, or sometimes cash to help good ideas grow
Why? Because not every young person needs a five-year plan. Some just need five minutes with the right person. Or fifty bucks to buy a domain name.​​​​
WHY NOW?
Helping activate talent.
💥We're closing the opportunity gap that can stall young people before they get started.​
But here's the twist: most don’t need rescuing.
They just need a nudge.
💥 The Opportunity Gap is Fixable.
A moment. A mic. A mentor. A micro-grant.
LeadReal Ventures exists to activate talent early. Because when someone believes in you, before the world does, that can change everything.
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We’re building a launchpad made of nudges to help youth act.
This isn’t about charity. It’s about early-stage micro impact believing in young people.
And we're already nudging
Micro funded 2025:
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🔊 100 Reasons To Vote, A podcast For Democracy, cofounded by two TMU students and powered by LeadReal. Born August 2024. Launched January 2025. Built to nudge the youth vote.
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NOW AN AWARD WINNING PODCAST:
LEAD PODCASTING AWARD FOR JOURNALISM AT THE CREATIVE SCHOOL. TORONTO METROPOLITAN UNIVERSITY.
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🌅 Next Gen International Women’s Day Breakfast hosted by LeadReal. Sometimes all it takes is one room, one mic, and one moment of inspiration, to nudge youth to take their first steps to their next move.
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NOW IN ITS SECOND YEAR, 50+ JOURNALISM STUDENTS (AND SOME OF THEIR MOMS) WILL AGAIN GATHER MARCH 7, 2026.
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Our next nudges will keep 100 Reasons to Vote Podcast on air and boost Gen-Z led social impact platforms:
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'THE RAAKMAN REPORT'
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'THE UNDERCURRENT'
HOW TO HELP
💥 Founders need funds. Sponsor a spark:
👉 Seed our fund
👉 Sponsor a nudge
👉 Spread the word
Because when one rises, we all rise.
"We don't do business plans.
We do 'what-if-we-just-start' energy.
It’s about meeting young people where they are — with the right nudge, at the right time, in the right way."
Jon Wylie, Cofounder
Contact Us:
